From the Ground Up, Kubernetes is Reshaping Real Estate

As recent years have shown, consumers—millennials and Gen Z in particular—want goods and services to be readily available at the click of a button. Purchasing and renting a home is no exception, and real estate companies have responded by finding digital routes for connecting with clients and potential buyers. But before residential and commercial properties can go on the market, it’s up to construction firms to build them. These businesses, too, have begun to realize the benefits of digital transformation, and are looking to grow at scale with the help of innovative technologies. While leaders in the real estate and construction industries have a variety of options at their disposal for accomplishing these goals, one stands out: Kubernetes (K8s), an open-source tool that simplifies the orchestration of cloud-native application bundles, or containers. Let’s dive into how Kubernetes can help construction companies to make the most of the hybrid cloud by managing projects and building lasting savings, then review how this resource also empowers real estate businesses to streamline operations and build client relationships with the help of data-driven insights.

Managing construction and ensuring quality on the hybrid cloud

The surging popularity of Kubernetes can be chalked up to its innovative approach to container orchestration. With K8s, users are equipped with a means of seamlessly managing containerized applications without needing to worry about issues related to authentication or compatibility. This is because containers virtualize operating systems, which allows them to run on any device or cloud and from any location. For construction companies, the benefits of adopting a cloud-forward approach powered by K8s are manifold. For example, by using platforms that run on the hybrid cloud, remote hiring and onboarding are a breeze. With these, construction contractors that often need to hire site-specific staff can do so even if they’ll be breaking ground far from their physical offices. What’s more, by centralizing onboarding on the cloud, new employees can benefit from the most up-to-date safety protocols and emergency procedures—both of which are of vital importance given the dangers that construction workers often face on the job. Kubernetes also gives developers and contractors a means of digitally connecting their office staff, crew members, and subcontractors. By using K8s to provide employees with segmented access to project files, blueprints, or contracts, management can increase behind-the-scenes agility and on-site communication. Containerization also makes it more feasible to centralize these processes in a single, application-based construction management system, which can ensure quality by giving every team member the latest project information.

Building savings with Kubernetes

Regardless of the digital approach taken, construction companies can also unlock savings by moving operations to the hybrid cloud. To do so, they need to take full advantage of the data being housed and generated by their construction management systems. With the right K8s platform, leaders in this space can leverage analytics to rethink resource allocation. In addition to developing a holistic view of supplies so as to minimize waste, they might choose to integrate APIs that promote the use of recycled materials or encourage sustainability by tracking a given project’s carbon footprint. Insights like these save money and enable firms to bolster their brands. Kubernetes also saves construction firms money on hardware and computing spend. For one, containers allow companies to divert resources away from expensive legacy hardware. With Diamanti’s K8s platform, leaders can also automate more containers to spin up during peak periods (at the beginning or end of a project, for instance) and fewer to deploy during others. Automation like this generates even more savings and helps companies to grow at scale.

Remodeling real-estate operations and client relationships

Once construction is complete, it’s up to real estate professionals to find customers for commercial and residential properties. And like construction companies, agents and brokers can reap the benefits of K8s and the hybrid cloud. Many top real estate performers have already turned to the cloud to manage leads and amplify marketing efforts. Kubernetes can help to keep teams organized by deploying cloud-native applications that give members the flexibility and real-time insights that they need. Indeed, as the sector has already made the digital leap with online listings, advertising, and client portals, organizations need IT solutions that help them to stay competitive. To become category leaders, real estate organizations also need these solutions to connect with current and potential clients. With a CRM system fueled by Kubernetes, for instance, agents and brokers can track and share listings, bids, contracts, and leases with clients. Transparency like this is critical for customer satisfaction and retention given the growing demand for online listings and photos, virtual tours, and supplemental data about neighborhoods. Application bundles like these, however, can be difficult to set up. That’s where Diamanti lends a hand: thanks to its easy-to-use interface controls and dedicated support staff, your agency or brokerage can move to the hybrid cloud quickly and without a hassle.

Leveraging safe data for buyers and sellers

While cloud-forward systems can bolster operational agility and client satisfaction, they also house sensitive information, including credit scores, social security numbers, and other sensitive customer information. Before making use of this data, real estate companies need to make sure that it’s protected. Diamanti responds to this concern with a dependable approach to data security. In addition to automated back-up and recovery, its Kubernetes platform features multiple layers of built-in protection that guarantee that only the right eyes have access to company analytics. With this protection, brokers and agents can ensure compliance and identify data-driven avenues for bringing customers home.